My Portfolio
This collection showcases my ability to craft compelling narratives and engaging content across various platforms, including digital marketing, print materials, and brand storytelling. Each piece reflects my passion for words and my commitment to creating impactful messaging that resonates with audiences. I invite you to dive in and discover the diverse projects that highlight my skills and creativity.
All images are clickable to enlarge.
Celtics
VistaPrint was the jersey partner of the Boston Celtics which gave me an opportunity to work on a lot of social and OOH work for them. These social media posts helped promote foot traffic to small businesses in the area and one of my favorite things to work on.
Bai Brands
Although my title started off as the executive assistant to the chief marketing officer, I was given a lot of opportunities for writing copy. Here are some that were used for product packaging during my time there.
Wedding Sample Kit
Tasked with creating a sample kit of wedding stationery so that our customers could see all the paper options in person, from the comfort of their home. Above are a few of the items from that kit including the packaging, informative brochure, sample wedding menu and sample detail card.
Organic Social Posts
I currently lead the copy for all the social organic posts. Either I write the content/captions myself like in the images above, or I review the work I assign to others. Through social, I've had the opportunity to spotlight small businesses, write cheeky copy for our partnership with Wrexham and lean into the romance with wedding content.
